{"product_id":"the-jobs-to-be-done","title":"The Jobs to Be Done","description":"\u003cp dir=\"auto\"\u003eDiscover the powerful framework that is transforming how companies innovate with \u003cstrong\u003eThe Jobs to Be Done\u003c\/strong\u003e by Anthony W. Ulwick. This essential business strategy book introduces Jobs-to-be-Done Theory (JTBD) a proven approach that helps businesses understand what customers truly want by focusing on the “job” they are trying to get done rather than demographics or vague preferences.\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003eIn \u003cstrong\u003eThe Jobs to Be Done\u003c\/strong\u003e, Ulwick presents his Outcome-Driven Innovation process, showing how to identify unmet customer needs, create breakthrough products, and achieve predictable innovation success. Learn practical techniques to map customer jobs, measure desired outcomes, and build strategies that drive growth and eliminate guesswork in product development.\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003eBacked by decades of real-world results with leading companies, this book has become a must-read for entrepreneurs, product managers, marketers, and innovation leaders. Whether you're launching a startup, refining existing products, or scaling a large organization, \u003cstrong\u003eThe Jobs to Be Done\u003c\/strong\u003e gives you a clear, customer-centered roadmap for sustainable competitive advantage.\u003c\/p\u003e\n\u003cp dir=\"auto\"\u003eStop guessing what customers want and start delivering solutions they desperately need. Master the Jobs-to-Be-Done framework and revolutionize your approach to innovation and growth.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eWe are proud to be a leading \u003c\/span\u003e\u003ca href=\"https:\/\/golpo.xyz\/\" target=\"_blank\" rel=\"noopener\"\u003e\u003cspan\u003eEnglish book shop Bangladesh\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e readers trust for the newest international releases.\u003c\/span\u003e\u003c\/p\u003e","brand":"Bookbar","offers":[{"title":"Default Title","offer_id":48624712450298,"sku":null,"price":290.0,"currency_code":"BDT","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0742\/1922\/5338\/files\/TheJobstoBeDone.jpg?v=1775631699","url":"https:\/\/golpo.xyz\/products\/the-jobs-to-be-done","provider":"Bookbar","version":"1.0","type":"link"}